Site Fairygodboss Knows What Women Want From Employers

In just a year, Fairygodboss has collected anonymous reviews by women of 20,000 employers. This powerful database displays information on benefits, employment policies, job satisfaction, perceptions of equality and more.

Happily, the tech companies that were top rated for job satisfaction on Fairygodboss, also scored high on Buy Up Index. This suggests that the public data on gender equality collected by Buy Up Index, doesn't just make a company look good on paper, but creates genuinine employee happiness.

The Fairygodboss team worked with a statistician to cull common themes and topics and were able to identify five factors that are highly related to job satisfaction for women:

1. Women are more satisfied where gender equality prevails.
Women who rate their experience highly in terms of job satisfaction are more likely to commend their employer for having a culture where women are treated fairly across many dimensions. As an example, one woman at American Express wrote: "Women are treated equally for promotions. There are still more male senior executives but it does seem like the company is devoting major efforts to promote women."

2. Women are more satisfied when they see gender-balanced management teams.

Women who posted high job satisfaction observed many women throughout the management ranks above them, indicating both opportunity and support for their careers. From a woman at Prudential: "I've worked here for over 5 years and there are many women working here. Several women in leadership which is great to see."

3. Women are more satisfied at employers that promote work/life balance.
Work/life balance emerges as a major theme in the research. There is a high correlation between women's job satisfaction and comments such as this one from a research engineer: "New Balance is very respectful of the fact that employees (both men and women) have a life outside of work...There is virtually no pressure to work longer hours on a regular basis. Using all your vacation/paid time off as needed is also perfectly OK."

Women are more satisfied at employers with family-friendly values and practices.
Women are more satisfied working for employers that have empathy and respect for their responsibilities at home. From a Vice President at ADP: "ADP has allowed me to provide for my family financially, and I have not ever missed anything for my children...which makes me run through brick walls for ADP."

5.Women are more satisfied when they have received and taken more paid maternity leave.

Fairygodboss has observed a direct correlation between the length of paid maternity leave a woman takes and her job satisfaction. One Johnson & Johnson employee said: "In the 6 years I have worked here, I have seen some truly amazing things. For example, paid maternity leave is paid at 100% of the employee's salary, is not held against them, and was recently extended from 12 weeks to 17 weeks."

For employers that are committed to improving the numbers and experiences of women in the workplace, it is essential to understand the factors and levers that impact female talent's decisions about where to work -- and stay. Once the factors are clearly identified, employers can begin to break down the obstacles that prevent women from achieving success throughout the senior ranks of organizations, allocating resources wisely and deliberately.

You can take a closer look at the data here